Marketing a New Venture Workshop with Joel Appel CMC ’87

Please join the Center for Innovation and Entrepreneurship for a marketing workshop on Friday, May 2^nd from 1:30 – 4:30 PM in Roberts North 15.  To sign up, please send an email to cie@cmc.edu .

This experiential workshop will be led by CMC alumnus Joel Appel, the founder of Orange Glo International and co-founder of Launch Pad LLC.  During the workshop, students will learn how to market a new venture while considering the 4P’s of marketing and learning how marketing can be used to establish a competitive advantage.  This workshop will enable young entrepreneurs to understand how to build a business through an effective marketing strategy.